THE athletes might be the star attraction at the Winter Olympics at Vancouver next year, but look closely and it's Merino wool that will also be on show.
Earlier this month the eagerly anticipated uniforms were released and while its native gum trees that appear to the inspiration for the colours, it's Merino wool – at least in the formal uniforms – that stands out.
In selecting the winning design for the uniforms, States Sportscraft general manager Sonia Wong, said it was with an eye on fashion and warmth that skewed her in the direction of Australian Merino wool.
The uniform features a classic suit for both male and female athletes made from 100 per cent Australian Merino wool.
With a nod to the ultimate Olympic dream, the suit is lined with gold trim.
A black leather belt with gold hardware which is embossed with the Australian Olympic Winter Team logo, the Australian coat-of-arms atop the Olympic rings, completes the look.
"The Athletes Commission wanted a formal uniform that the athletes could wear with pride that was comfortable whilst still being fashionable," said Ms Wong as she released the uniforms.
Wool has had a proud tradition with the Olympic Games, which in modern times has been used in each of the three Olympic team uniforms Sportscraft has designed.
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