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Mulesing backlash: Retailers "extreme disappointment"

06 Aug, 2009 04:00 AM
ALL Australian wool industry eyes are on international retail bodies as speculation mounts that the global associations could be gearing up for a backlash against Australian wool after the nation's peak sheep research and development board retreated from the 2010 mulesing deadline.

British retail consortium (BRC) director of business environment Jane Milne wrote to Australian Wool Innovation chief executive Brenda McGahan last week to brief her on the response to AWI's new fly strike policy, in often confused detail, according to the letter obtained by Rural Press this week.

While thanking Ms McGahan for her letter, received last Monday, and for the phone message explaining the background to AWI’s announcement, the letter stated: "You will understand from our earlier discussions our extreme disappointment and concern to hear that the agreed deadline may not be met.

"We are anxious to understand what 'may' means in this context," the letter states.

"Is there, in fact a significant chance that it will be met, or is this device a euphemism for 'won't'?"

Claims that that the 2005 "compact" was entered into in "good faith" and "we have stood by Australian woolgrowers" and we will not "resile on our commitment to customers to supply them with ethically sourced Merino products", are contained in the three page letter.

If breeding programmes to eliminate genotype vulnerable to fly strike remain the only acceptable long term solution, "we need to know from you how quickly these can deliver a universal solution", the letter states. However, it notes that surgical mulesing without analgesic was "unacceptable to UK retailers and our customers".

"We will seek to avoid wool from farms using this practice, whether sourced directly or via the garment supply chain," Ms Milne wrote.

But she said it would be "extremely helpful to set the date for our next visit to London as soon as possible" and said it would be "useful to explore whether representatives of the growers should participate in these discussion".

The letter raised the point that "understanding" the position of Wool Producers Australia would be crucial to "enabling us to form an accurate view as to whether the Australian wool industry is truly committed to progress".

Woolproducers executive director Greg Weller said the letter demonstrated that the British retail association wanted to stay with wool despite the adversity, but was angered by AWI's decision which had "backed retailers into a corner".

"AWI should be sitting down with retailers and asking them, 'How can I find the wool that you want and how can I fix your problem?'" Mr Weller said.

"The role of AWI is to make publicly aware the availability of wool and be transparent….it is a very important role to play.

"These (retailers) want to stay in wool and should be helped."

He said WoolProducers had made the commitment in 2005 to phase out mulesing by 2010 and "we are not going to walk away".

Speaking more than a week later after AWI announced it was "unlikely" that the 2010 mulesing deadline would be reached, AWI's chairman Wal Merriman denied accusations that its decision was made without retail consensus.

"The benefit of having a global network is that we are constantly in touch with retailers," Mr Merriman said.

Mr Merriman said AWI was meeting with British retail giant Marks and Spencer when it visited Australia this month.

Separately AWI's strategic adviser Stuart McCullough said in an address at Sheepvention in Hamilton this week that dialogue between itself and retailers was achieved on a "day and night" basis.

Rural Press understands AWI has responded to the BRC letter and that there has been no reply to date.

Meanwhile, the Australian Wool Growers Association (AWGA) has announced it "welcomed" AWI's new animal health and welfare flystrike prevention policy outlined last Monday.

"At last we have Leadership at AWI that is prepared to tell woolgrowers the truth about research programs," AWGA chairman Martin Oppenheimer said.

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comments


Date: Newest first | Oldest first
I am also anxious to understand what 'may' means. 'Wont' is an unfortunate reality. Let's face it, we're not ready, growers aren't happy with alternatives, genetic improvements towards a bare breach animal or smooth skins are years away and pain relief isn't accepted by consumers and retailers.

I cant see the light at the end of the tunnel here. Can anyone else?

Posted by Daytona, 6/08/2009 10:26:24 AM
Perhaps the assumption behind “truth” in this instance needs challenging – it is predicated on wool remaining a textile of choice, whereas European attitudes are ‘if Merino sheep have to be mulesed to survive in Australia, then Australia should not have Merinos’, there are alternatives to wool.

AWI’s statement that they warn “that pursuing a ‘deadline’ approach to the phase-out of mulesing is not based on sound health and welfare science, and risks a serious deterioration in the welfare of sheep and/or a critical negative impact on the production and supply of wool” is ignorant of that European sentiment.

The British Retail Consortium should recommend to their members to heavily discount all wool from sources that can’t certify freedom from mulesing.

In the midst of this is the failure of organisations such as NSW DPI to undertake work on their research stations to use management techniques, such as strategic chemical treatment and crutching to minimise strike, as an interim whilst breeding changes occur and advise industry of the results.

Those responsible for wool in those organisations should be called to account for their failure.

Posted by James, 6/08/2009 11:22:24 AM
This should be a conversation between wool buyers and woolgrowers, whereby the wool buyers place their bid in the market and the woolgrowers access that bid to decide whether they can supply the product.

It would be best if all the people with political ambitions were to simply butt out of the conversation.

Posted by Qlander, 6/08/2009 11:54:56 AM
Any fool who buys their overpriced garments should be taken behind the shed and mulesed!
Posted by tigerdicky, 6/08/2009 1:03:23 PM
So we now say welcome to the new cottage industry that is to be Merino wool production! Good luck sourcing your wool from South Africa or New Zealand!
Posted by Walta Coggy, 6/08/2009 1:36:45 PM
Given that the amount of capital invested and number of people employed in the wool industry from early-stage processing to the retail shop floor outweighs the amount of capital invested and people employed in wool growing by a significant amount, it will be interesting to see just who need whom.

And it looks like we may be about to find out!

Posted by Qlander, 6/08/2009 3:47:02 PM
Jamie, jamie, jamie, what a bizarre argument your first sentence is. The white man can't seem to survive without huge houses, aircon, fast cars, faster women and really cold beer, plus we are a pox on the environment - maybe we shouldnt be here?

The WA Ag Dept trials north of Perth had strike rates of 40-60pc on lambs last year. What a disaster!

Who can afford that? All those dead and struck lambs should make good copy for news media.

With all the flunkies, gophers and extras on those ag farms crutching, jetting, monitoring - and they come up a long way short of mulesing.

Posted by THE FARMER, 6/08/2009 5:30:32 PM
Managing a cottage industry like the Australian wool industry is a new row for our industry to hoe. For our bewildered consumers sourcing wool from non mulesed Merinos in New Zealand, Argentina and South Africa will be just as difficult as sourcing it from Australia.
Posted by wether or not, 6/08/2009 8:02:15 PM
TF, have you been sniffing the trisolfen again? Your comments make no sense - James' comments make perfect sense if you choose to read them with an open mind. And please...don't selectively quote DAFWA figures to suit your argument. The figures in some areas were as low as 9%. Why not just be up front and acknowledge this?
Posted by Sir George, 6/08/2009 8:26:07 PM
There are some serious realities involved here. The first is that "The customer is always right". It doesn't matter if market forces have been corrupted by dictatorial fanatics determined to terminate our livestock industries. For better or worse they have stolen the march on our wool industry. A second is that despite the best available efforts R&D has not covered the ground hoped back in 2004 to replace mulesing. A third is that, for better or worse, AWI is no more than an industry service organization. Despite any delusional tendencies among its directors it is NOT a governing body within the Australian wool industry. It cannot determine or regulate the course of the industry in relation to mulesing or any other issue. Finally there is the regrettable and defeatist unilateral message from among directors of the AWI board that the continuation of mulesing is inevitable. To slightly misquote H L Menken "I sometimes wonder if government is run by smart guys who are pulling our legs - or by imbeciles who really believe it".
Posted by Alexis de Toqueville, 6/08/2009 9:23:08 PM
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