PETA claims two new Swedish retailers have joined the boycott against mulesed wool this week.
AB Lindex and RND Retail and Brands have both joined the boycott of mulesed wool, combined the two have almost 800 stores across 12 countries.
The wool industry was quick to defend its position.
Taskforce head Norm Blackman who has recently returned from meeting dozens of retailers in the United States and Europe, said, “We have had very positive meetings and many retailers are confident they have the support and facts to defend themselves against these attacks.
"They understand the clips are part of an interim solution to mulesing.
"But we want to see a bare breech breeding strategy adopted as soon as possible."
On a brighter note for the industry, PETA has been impressed with the development of an intradermal alternative to surgical mulesing by Cobbett Technologies.
Private researchers have been injecting a known varicose vein treatment into the breech area by air pressure, killing a layer of skin that heals and stretches the area without hair.
SOURCE: National wool news from Rural Press weekly newspapers, updated daily on FarmOnline