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 Wool wins one back 

Wool wins one back

20/05/2008 4:27:00 PM
An important precedent has been set this week: a clothing retailer which banned use of Australian wool has changed its mind and is again buying mulesed Australian wool.

Swedish retail giant RnB Retail and Brands has lifted its freeze on Australian wool orders, given pain relief is available.

In a slap in the face to People for the Ethical Treatment of Animals (PETA), RnB says it has not been persuaded by any animal rights group to boycott Australian wool.

”RnB Retail and Brands thoroughly disapproves of all types of unethical and cruel treatment of animals at every level of our purchasing chain," a RnB website statement says.

"Accordingly, we are completely opposed to traditional and routine use of mulesing without pain relief in order to prevent flystrike on Merino sheep in Australia.”

While the company “demanded” the Australian industry stick by its 2010 mulesing phase out, it will be steering its purchasing of wool to suppliers that can offer alternatives that are “currently superior to mulesing without pain relief.”

Sheep and Wool Industry Taskforce chairman Don Hamblin said the taskforce endorsed the use of pain relief and through the Woolmark network the taskforce would be tackling the issue of corporate social responsibility head on.

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Comments


As is often the case in most business decisions, common sense and clear thinking guided RnB to a proper and sensible view. Along the way, PETA's fairyland ideology suffered a sound and proper rebuff. It is now up to our Australian wool industry to go on the offensive against the misguided would-be standover fanatics of PETA, to allow consumers and end-users alike to see how baseless PETA's claims are, as against a necessary part of good and humane animal husbandry.
Posted by Michael Mcgrath on 21/05/2008 12:26:04 PM
This good news story for the wool industry actually broke on 10 May.

It has not yet been published on the grower funded "Wool is Best" website, which is obviously a political vehicle for the AWI Taskforce.

Is AWI really interested in solving animal welfare issues?

Posted by Martin Oppenheimer on 29/05/2008 10:28:24 AM
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