The comic duo, who have a listening audience of more than one million people, yesterday used their nationally syndicated program to launch a campaign to win the bull.

Hamish and Andy, the afternoon drive team at fox fm (101.9fm in Victoria), began rallying listeners in their bid to take out an Angus bull up for grabs at the Gazette-based stud’s annual bull sale.

Hamish and Andy have asked their listeners to start collecting coupons, the first of which appeared in this week’s paper, to help them win the bull and become self-termed bull-ionaires.

They began debating what to do with "the People’s Bull" on air last night and some suggestions included a barbeque, cocktail party and walk-the-bull.

A lady rang in and suggested the duo show the bull which could be a boon if they got to National Beef 2010, held in Bendigo in May.

The Moyle Pathfinder Angus Stud even rang in to invite Hamish and Andy to their annual bull sale.

* Click here to listen to the podcast of Hamish and Andy's show in which they conspire to win Stock & Land's Moyle Pathfinder Angus bull competition.

* Click here for details on how to enter the Moyle Pathfinder win an Angus bull competition.