Visiting Warrnambool Cheese and Butter at Allansford today, Mr Walsh said the launch of Great Ocean Road milk and cheeses in Coles supermarkets highlighted the strength of Victoria’s dairy industry.

“This partnership is a very positive announcement for south west Victoria and will create more jobs in the region,” Mr Walsh said.

“Dairy is Victoria’s largest agricultural industry and significantly contributes to the state’s economy, and this partnership reflects that.”

Mr Walsh said Dairy Australia figures showed that the consumption of milk across Australia was increasing.

He said in Victoria in particular, milk sales had increased from 545 million litres in 2009/10 to 566 million litres in 2010/11.

“This is an increase of almost four per cent and shows Australians are drinking more milk, which is great news for the dairy industry, but also great for the health of Australians,” Mr Walsh said.

“Consuming two and a half serves of milk, cheese and yoghurt each day in a balanced diet can help lower your risk of osteoporosis and prevent tooth decay.

“However, not all Australians are consuming the recommended servings per day.

“I look forward to seeing Great Ocean Road milk and cheeses on the shelves, enticing more people to consume Victorian dairy products,” Mr Walsh said.